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Comprehensive Brand Makeover


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Comprehensive Brand Makeover


 

YOUR BRAND experience SHOULD

MAKE THE SAME Intentional IMPACT YOUR BUSINESS DOES

How is your business perceived when you're not around to explain it? What's your brand "saying" about the values and quality of service your provide?

Perhaps you're embarrassed to give people your business card or feel the need to explain that your website is outdated when you share your URL. Maybe your brand design and messaging doesn't reflect the premium standards you hold your business to or is completely out of alignment with your business.

If you are ready to refine your brand assets to better connect with your audience, we are here to help.

We partner with nurturing, purpose-driven businesses and entrepreneurs to translate their brand story into a beautiful, strategic journey their customers love so they can get back to loving on their customers.

 

 

Our Complete Brand Makeover

is a 4 month, 1:1 process that gives you a unique, one-of-a-kind brand identity.

At the end of our time together, you'll have a one-of-a-kind brand for your one-of-a-kind business.

Your website and marketing will clearly convey your unique mission and values.

Your dream clients will continue to experience the best impression of you and your business that will keep them coming back for more.

 
 
 
 

If you're done fumbling around in Canva, DIY-ing your website or sending mixed messages and stressing about the right things to say, then let's get busy together.

 

 
 

Getting Started

01

After taking a peek at our portfolio, we would love to meet you and discuss your brand design and digital marketing needs. Simply fill out the contact form, pay your deposit and we will be in touch within two business days!

02

When we receive your form, we will quickly schedule a complimentary consult call to discuss your business goals, priorities, and what you need assistance with.

03

After we discover the best fit package for your needs, we will send a contract for you to sign and an invoice with your first payment to lock your date in our project calendar. We can’t wait to work with you!

 
 

 
 

WHAT’S INCLUDED

 [Phase 1]

BRAND STRATEGY
+ MESSAGING

Your brand is what your audience thinks, feels and says about your business. Influencing that goes far, far beyond your logo design! It's a combination of clearly defined goals, values, personality attributes, and style preferences that is unique to your business. Through a collaborative discovery process with a seasoned brand strategist, we'll define your brand values and personality, then develop key story elements. The result is a comprehensive brand guide for efficient delegating, content creation and more.

  • Detailed Brand Workbook so we can get a deeper look at your business by asking thought-provoking questions

  • Target audience research and SWOT competitive analysis to take a look at the leaders in your industry and discover what makes your business so unique

  • A 2.5 – 3 hour, in-depth session where we’ll work together to dig into your biggest roadblocks and create a path forward.

  • Comprehensive, personalized brand messaging guide to create a consistent  blueprint for all of your marketing copy moving forward

  • 2 weeks of follow-up email support, so you can rest assured you have a messaging strategist on standby to review your copy, answer your questions, and tie up loose ends.

[Phase 2]

VISUAL BRAND IDENTITY
 

Using everything we've discovered and created so far, we'll build the foundation for your visual brand identity by creating your logo design, discovering the best color palette, and establishing your font and stock imagery choices to properly convey your new brand persona. We'll gather all the content we've created for your new messaging and brand identity into a PDF of usage guidelines to share with your team and keep on-hand for future reference. 

  • Inspiration and mood boards to be sure we are on the same page for your visuals, colors, and feel for your business going into your brand design process

  • Three custom logo concepts with up to three rounds of revisions for the best option we choose to be sure we collaborate and are on target with the perfect solution for your business

  • Brand style guide with summary of logo, color palette, typography, and imagery guidelines to combine with your messaging strategy guide to provide to your team and other key stakeholders

[Phase 3]

WEBSITE DESIGN
+ DEVELOPMENT

The most important part of any branding campaign is putting it into action. This includes everything from your business cards and website, to the details like email templates, social media banners, signage, and other collateral. Your branding strategy has to be consistent across marketing + communications channels and should be implemented efficiently + systematically so that you will be visible to your customers and new prospects without losing any recognition. 

  • 60 min. strategy call to establish user experience goals and optimization strategies

  • Six page custom, responsive website using the Squarespace platform for an elegant, easy-to-navigate design layout

  • Strategic copy for four main navigation pages using your messaging guide for complete brand consistency

  • Three design revisions before your site goes live to make sure it's pixel perfect

  • Four 30-minute review calls during the process to discuss revisions and make final updates

$5997 INVESTMENT

(Payment Plans Available)

 
 

 
 
 

MEET TRACY FRANK

CREATIVE DIRECTOR + LEAD BRAND DESIGNER AT FRANK HAUS DESIGN

I believe impactful businesses deserve design solutions that are crafted from the same place of intentionality and integrity. After working as a professional designer for over seven years in the corporate world with a Bachelor’s degree in Visual Communications, I began looking for more opportunities to develop and nurture meaningful brands with powerful missions.

This search led me to start my own boutique brand management and creative marketing studio, Frank Haus Design. As an experienced creative director and brand designer, I partner with clients to create holistic brands with your goals, values, mission, and audience in mind.

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BONUSES

to get your brand launch off on the right foot

 

Customized business card design to show off your new brand at networking events

Social media graphic headers for two platform variations to align your digital marketing

Five custom social media graphics to announce the launch of your new brand identity

 
 

 

Only 12 10 spots left for 2019!